Farmer Brothers Offers a Fresh Take on Iced Tea!
April 2019
With the hot summer months fast approaching, Iced Tea is going to becoming high in demand! Iced Tea consumption in the U.S. was over 3 billion gallons in 2016. In addition, iced tea consumption away from home is forecasted to grow faster than soft drinks, dairy milk and juice through 2021. Consumption is strongest at meal times, but it is spreading out more into snacking occasions as the time goes on.
While Ice Tea is definitely a hot commodity during the summer months, it is also preferred year-round. Iced Tea consumption is consistent throughout the year, during any season. Fresh brewed iced tea is also preferred 3 to 1 over concentrate or packaged tea. Iced Tea is on trend with consumers seeking more natural and healthy options. Fresh brewed tea is perceived as more natural and healthier than many other drinks.
Farmer Brothers offers a multi-tiered ice tea portfolio. Starting with a Premium Portfolio of delicious, flavorful teas blended with quality craftmanship. The products in this portfolio are teas and botanicals blended with highly sought-after flavors for the discerning tea drinker. The Traditional Portfolio consists of traditional teas for the classic consumer like classic black and decaffeinated teas.
Refresh your tea program to meet the ever-growing consumer demand for a fresher experience. Take advantage of key benefits like improving consumer satisfaction, driving profitable sales growth and improving your margins. Contact us today for more information at 888-728-3724!
Convenience Store Coffee Programs
March 2019
Farmer Brothers Coffee makes it easy to offer high-quality convenience store coffee at your location. They partner with you to offer the beverages and convenience your customers will appreciate and pay for. Their extensive experience in the convenience store coffee industry means we can pass on to you the tools for success.
Unlike some convenience store coffee programs, they understand that your needs go beyond just being sold on a product. A Farmer Brothers consultant will work with you to ensure you have the time and energy to focus on your business – let us focus on your high-quality coffee, hot and iced teas, cappuccino, cocoa and other beverage options. They are with you every step of the way, beginning with your initial set-up and continuing through your maintenance, reorder, restock and repair services. They also provide you with branded and finished point-of-sales (POS) displays to keep your shelves stocked and looking sharp.
After all, you are a convenience store and Farmer Brothers can help make your products and services as convenient as possible.
What Sets Farmer Brothers Apart?
When it comes to service, Farmer Brothers goes above and beyond. They have extensive experience in the c-store industry, which means they can:
• Continually hep you reach your customers with customized promotions and seasonal rotations of specialty flavors
• Help you provide specialty or premium coffee, special blends, cold brew coffee or value-priced coffee
• Ensure you’re offering only the finest quality coffee
• Help identify the premium beverages and equipment ideal for your clientele
• Offer you high-touch service model, regularly cleaning and inspecting your equipment, rotating inventory, restocking and reordering, leaving your staff free to focus on your customers
• Perform regular maintenance so your equipment stays in top condition
• Supply attractive POS displays
Farmer Brothers coffee experts understand that your customers depend on you, so we ensure that you can depend on us.
How Farmer Brothers Goes Beyond C-Store Coffee?
Farmer Brothers helps you give your customers the options they want. Their industry experience keeps you up-to-date on new and exciting beverage and snack options. Their ability to combine traditional favorites with the hottest trends means you can serve every customer through your door. Their customized convenience store coffee service isn’t just about coffee. They provide you with:
• Fresh brew iced teas
• Hot cocoa and cappuccinos
• Hot tea
• Premium roasted coffees
• Specialty flavored coffees
Find out how you can partner with Farmer Brothers Coffee by calling us at 888-728-3724!
Unique Coffees for Every Season!
January 2019
Did you know..seasonal flavors are wildly popular? In fact, 78% of American’s consider seasonal beverages to be a treat,1 while 75% of coffee consumers identify seasonal flavors as a reason to drink more coffee at foodservice.2 In addition, 42% of coffee consumers are willing to pay a premium for unique seasonal flavors!3
Thrill your customers and build your profits with a unique rotation of high-quality seasonal coffee flavors from the coffee experts at Farmer Brothers. Benefits include:
• Unique, indulgent and on trend flavors for your customers to explore!
• All equipment and sales materials provided by Farmer Brothers to build awareness!
• Happy customers + increased consumption = INCREASED SALES & PROFITS!
Below are some exciting seasonal offerings for this year:
Winter Season
Black Tie – Available 12/3/2018 – 3/3/2019
Rich dark chocolate layered with sweet vanilla of white chocolate to make our black tie a chocoholics flavor fantasy.
Spring Season
Hawaiian Vacation (Kona) – Available 3/4/2019 – 6/3/2019
Dream of an exotic get-away with this light roast Kona Blend. Its sweet, smooth taste will put you in a vacation state of mind.
Summer Season
Chocolate Covered Pretzel – 6/4/2019 – 8/14/2019
Creamy milk chocolate flavor melds perfectly with toasted vanilla and a light graham cracker finish!
Fall Season
Pumpkin Spice – Availability TBD
Classic pumpkin combined with sweet cinnamon spice and syrupy, brown sugar flavors brings back memories of crisp Autumn days.
Ready to partner with Farmer Brothers? Contact us today at 888-728-3724!
Boyd's Coffee® Introduces Tanzanian Peaberry Coffee
Available for a limited time only!
January 2018
It's a tiny coffee bean that packs mighty flavor, and it's called a peaberry. The peaberry is also well known to Tanzanian coffee growers who specialize in sorting and selling these rare little coffee gems. Boyd's Coffee was able to procure a limited quantity of these fine beans for our winter/spring coffee offering, Tanzanian Peaberry, which is available now.
"Commonly, coffee beans come two beans to a coffee cherry," explained Bevin Proehl, Senior Coffee Specialist at Boyd's Coffee. "However, in only about five percent of all coffees, a peaberry can form, which is a single seed inside the cherry. Peaberries may be smaller, but they have a rich sweetness and bright acidity that will make you fall in love with this coffee."
Boyd's Tanzanian Peaberry originates from the Rift Valley near Mt. Kilimanjaro, a region well-renowned for high-quality coffees grown on small farms, according to Randy Layton,Vice President of Coffee Operations and Boyd's Roastmaster.
"This 100% Arabica peaberry coffee was also grown at more than 4,000 feet (1,500 meters), qualifying it as a sought-after Strictly High Grown coffee. Slow growth at high altitude allows for complex flavor development," Randy said. "In addition, this region's peaberry coffees are offered for auction, which helps the growers get the best price possible."
"It is ideal as a breakfast coffee or all-day coffee," Randy concluded. "Tanzanian Peaberry is truly a rare gemstone among coffees, and our customers and consumers alike will enjoy it."
If you're a current Boyd's customer, please contact your Boyd's representative for more information. If you are interested in offering Boyd's in your store, please contact us at 888-728-3724.
Provide Comfort & Warmth With Boyd’s Coffee
October 2017
The chilly winter months and holiday shopping season are right around the corner, so your customers are seeking comfort and warmth to get them through the gift-giving and family-gathering season. Why not provide your customers with a unique and delicious coffee that’s perfect for the cold months and long shopping days? Coming this November, Boyd’s Coffee will be offering our deliciously bold and hearty Winter Brew Coffee. This coffee is smooth and rich, thanks to its full, medium-dark roast. Blended with beans from Brazil, Rwanda and Sumatra, Boyd’s Winter Brew Coffee wraps around your customers like a warm fire on a cold day. Find out how you can draw customers to your beverage center with our exclusive Winter Brew Coffee! Contact your Boyd’s Coffee Sales Representative for more information.
Hot Weather Calls for Cold Brews
Check Out Boyd’s Cold Brew Coffee
August 2017
The summer’s warm weather often means fewer hot coffee purchases for convenience-store operators. However, you can give your summer coffee sales a boost thanks to a growing coffee trend: cold brew.
Unlike iced coffee, which is traditionally extra-strength, hot-brewed coffee kept refrigerated and poured over ice, true cold brew is steeped in cold water for 12-to-24 hours, leaving a concentrate that can be mixed with water or milk and served over ice. The result is a smooth, well-balanced, non-acidic coffee flavor. For some C-store operations, though, the long brew time and risk of running out before day’s end make cold brew an impossible choice.
Boyd’s Coffee has the ideal solution to this issue with our exclusive, new cold brew concentrate. This pouch-packed, shelf-stable, cold brewed product is made with the highest quality beans, which are 100% Arabica and 40% Rainforest Alliance Certified™ for sustainability. The concentrate dilutes at a five-to-one ratio (or to taste), and can be poured via a tap or dispensed from a container with ice bath. Either way, it’s delicious!
Once made, Boyd’s Coffee cold brew can serve as the basis for a variety of iced beverages. The resulting concentrate is very stable, lasting several days if kept refrigerated. Additionally, cold brew coffee drinks generally command a higher price point than hot coffee or traditional iced coffee.
Offering this beverage elevates your overall beverage center mix, and speaks to a growing consumer base for coffee: Millennials. We also can help you with recipes and merchandising for this on-trend product.
For more information about our cold brew concentrate solution, contact your Boyd’s Coffee Sales Representative.
New Fall Coffee Flavor from Boyd Coffee
Caramel Pumpkin Macchiato will be Introduced this Fall
July 2017
‘Tis the season for pumpkin-inspired treats! A delicious new fall flavor for your hot beverage dispensers from Boyd Coffee Company, Caramel Pumpkin Macchiato brings a new spin to fall’s pumpkin delights. Consumers will love its irresistibly sweet and creamy blend of caramelized brown sugar, marked with notes of pumpkin. In fact, caramel, as a coffee flavor on US menus grew 42 percent over the past five years according to Mintel Menu Research.* Consumers are always interested in trying delicious, interesting new flavors, so swap in Caramel Pumpkin Macchiato for a low-turning SKU, or better yet, reserve a dispenser for limited-time-offer and seasonal cappuccinos.
Caramel Pumpkin Macchiato is available beginning August 28, 2017, exclusively from Boyd Coffee Company.
*Source data: Mintel Menu Research 2017.
