Give Your Taste Buds a Burst of Happiness with
the new HI-CHEWTM Berry Mix
Introducing Black Cherry, Raspberry and Blueberry to the
delicious variety of fan-favored chews
July 2021
HI-CHEW™, the immensely fruity, intensely chewy candy expands its innovative portfolio of vibrant flavors with the launch of the HI-CHEW™ Berry Mix, featuring three new offerings: Black Cherry, Raspberry and Blueberry. No need to wait for summer to enjoy your favorite berry flavors, these are always in season.
Inspired by consumers' beloved bite size fruit flavors, the new HI-CHEW™ Berry Mix stays true to their refreshing origin. All three flavors will transport your taste buds into a berry field of goodness and embrace warmer days enjoying your favorite go-to seasonal fruit. Each mouthwatering chewlet in this mix provides the juicy burst of freshness bringing your favorite berry notes to life. In addition to flavor, HI-CHEW™ utilized its double-layer technology to ensure that the latest offerings showcase the fruits’ vibrant colors within each chewlet.
● Black Cherry is known to be a deliciously sweet fruit, almost like eating candy on a stem. The HI-CHEW™ Black Cherry mimics both the ripe flavor and bold red color.
● Raspberry provides the perfect blend of tart and sweet with a vibrant pinkish hue. HI-CHEW™ Raspberry delivers on that refreshing depth of flavor in each bite.
● Blueberry is a one-of-a-kind antioxidant superfood. The HI-CHEW™ Blueberry brings out a burst of tang and sweetness, just like grabbing a handful of blueberries right off the bush.
“We’ve seen a high demand for berry flavors within the market, with Black Cherry, Raspberry and Blueberry consistently showing up as fan favorites in the States,” said Tatsuya Takamiya, Chief Marketing Officer of Morinaga America, Inc. “Tapping into consumers' excitement for authentic fruit flavors, our research & development team was able to perfectly capture the true-to-life flavor and give consumers a vibrant experience with each bite. We’re excited to reveal these new offerings that showcase a delightful and refreshing take on Americans’ favorite berry flavors.”
Since the parent company of Morinaga America, Inc., Morinaga & Co., first launched HI-CHEW™ in 1975, the candy has been created in over 200 flavors. With a passion for flavor, the brand continues to conduct extensive research to develop the perfect flavors for the American consumer, exploring palate preferences and evolving trends. With nearly 1 billion pieces of HI-CHEW™ enjoyed each year, consumers can’t get enough of the fruity-chewy candy brand.
The HI-CHEW™ Berry Mix is offered in a 3-ounce peg bag for a suggested retail price of $2.59 (varies per market). HI-CHEW™ Berry Mix is available exclusively at 7-Eleven locations nationwide. Starting April 27, HI-CHEW™ Berry Mix will be available for purchase at additional retailers and online at HI-CHEW.com. To learn more about HI-CHEW™, please like us on Facebook, and follow us on Instagram (@HICHEWUSA) and Twitter (@HICHEW).
Mondelez Nabisco Brands the Official Cookie and
Cracker sponsor of Team USA
July 2021
NABISCO, the maker of OREO, RITZ, belVita and Chips Ahoy!, is gearing up for the Olympic and Paralympic Games Tokyo 2020 as the Official Cookie and Cracker sponsor of Team USA. The iconic brands will rally fans to "Snack Together. Win Together" this summer, through digital creative, limited-edition product offerings and a consumer promotion.
As part of the partnership, NABISCO has teamed up with three Team USA hopefuls who understand the importance of coming together for a shared moment: Simone Biles, the world's most decorated female gymnast in history; Tom Schaar, Olympic hopeful and national team member; and Melissa Stockwell, a two-time Paralympian, medalist, and former U.S. Army officer.
Together, NABISCO and the athletes will show fans the power The Games and snacks have in bringing people of all ages together in celebration, whether virtually or as a family in their living rooms.
"Our brands are catalysts for creating connections and togetherness is our sport. After a year largely spent apart, we are proud to be a part of this shared moment, rallying friends and families across the nation to celebrate, snack and cheer on Team USA together – even if only virtually," said Rachel Lawson, Associate Director Scale Consumer and Retail Engagement, Mondelēz International. "We're excited to partner with Simone Biles, Tom Schaar and Melissa Stockwell, all of whom embody our 'Snack Together. Win Together' mindset."
"As a longtime partner of Team USA, Mondelēz has been a vibrant supporter and cheerleader for our athletes as they train and compete at both the national and global levels," said Dave Mingey, Senior Vice President, Partnership Management and Activation at U.S. Olympic & Paralympic Properties. "We're proud to build more excitement and fans for Team USA and the U.S. Olympic and Paralympic movements as we prepare to represent the U.S. in Tokyo."
Further fueling the fun and games, some of the most iconic brands from the NABISCO portfolio will unveil limited-edition offerings for fans to enjoy while they cheer on Team USA. RITZ will debut themed packaging and OREO and Chips Ahoy! will launch limited-edition cookies. The crunchy Team USA Chips Ahoy! Cookies are loaded with real chocolate chips and a patriotic addition of red, white and blue colored candy chips. A playful new take on the original, each pack of Team USA OREO Cookies feature the signature OREO base cookies embossed with Team USA emblems and tri-color red, white and blue creme, with an extra spark of flavor thanks to popping candy layered within. The products will be available to fans starting June 14, wherever NABISCO products are sold, for a limited time only, while supplies last.
Be on the lookout for specialty marked packaging and follow @NABISCOsnacks on social to learn more.
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2020 net revenues of approximately $27 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Mondelēz International is a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ.
NEW Big Hunk with Almonds!
June 2021
Annabelle Candy Company has been around since 1950. A family-owned and operated candy manufacturer has withstood the test of time and continues to manufacture West Coast favorites: Rocky Road, Big Hunk, Abba Zaba, Look! And U-NO.
And now, brand new to their lineup is Big Hunk with Almonds! This new take on the classic Big Hunk bar now features big ole’ almonds. Delicious, honey-sweetened nougat bar with whole roasted almonds. Available in a 24count box, this new product is the perfect addition to your candy set that will not take up a lot of space.
The Big Hunk brand is an iconic candy brand that consumers have known and loved for generations, and this new candy bar will follow in those iconic footsteps.
Stock up today! Contact your wholesaler for availability or to place an order.
Delicious Airheads Filled Ropes!
May 2021
Candy has been a critical growth driving segment for the total convenience category. Airheads innovation has proven to be mainly incremental to the category, including gum, and has proven to have more incremental innovation than the competition. Airheads Gummies had 50% incremental to Airheads brand at a major retailer. Also, Airheads sub-brands are driving incremental household penetration. 56% of Airheads’ households are unique.
Ropes are the fastest-growing segment in the category and are worth $96MM. Market share leader SweeTarts Ropes only offers a single pack option, and other key players are entering the marketplace, but with limited flavor offerings. Incremental growth through format innovation is working for SweeTarts and other brands.
Airheads are about inspiring consumers to play through our flavorful products. There is only one Airheads. They purposefully differentiate to delight current consumers and to attract new users. Airheads are a product that encourages you to play with the candy itself before you eat it. It delivers a playful experience in the mouth – pop, bite, chew yield a total taste encounter (multi-textures, flavors, colors).
Introducing Airheads Filled Ropes! This delicious new product features five favorite Airheads flavors: blue raspberry, watermelon, cherry, strawberry, and orange. There are many reasons why Airheads will be unique within the ropes segment:
1. Preferred 2 to 1 over top competitor SweeTarts Ropes
2. Flavor variety drives the strongest purchase intent.
3. Incremental to the category – 64% of shoppers will purchase in addition to their current NCC products
4. Optimized artwork features a front window panel that displays the deliciously sweet sugar-coated product.
Stock up on this delicious new product today! Check with your wholesaler for availability.
HI-CHEW™ Plus Fruit Introduces Two New Unique
Flavor Pairings with Real Fruit Pieces
Orange & Tangerine and Red Apple & Strawberry make their flavorful debut
May 2021
HI-CHEW™, the immensely fruity, intensely chewy candy expands its innovative portfolio of vibrant flavors with the introduction of HI-CHEW™ Plus Fruit in two new fruity flavors: Orange & Tangerine and Red Apple & Strawberry. Plus Fruit is a fruity, chewy candy mix bursting with flavor with the addition of real fruit pieces.
HI-CHEW™ enthusiasts and consumers alike loved the addition of real fruit pieces incorporated into the classic chewy candy when Plus Fruit first came to market in 2017. Since then, HI-CHEWTM has reimagined the Plus Fruit flavor offerings to bring a new and vibrant experience for consumers with Orange & Tangerine and Red Apple & Strawberry. Each chew contains two unique flavors combined into one taste explosion that lasts through the final bite. Plus Fruit delivers the true-to-fruit flavor you love from the brand, with real fruit pieces that create the ultimate fruit-forward candy adventure.
● Orange & Tangerine brings out a burst of tang and sweetness, just like the taste of your favorite citrus fruits. The chewlet mimics the fresh flavor and bold orange color, with sparks of brightness.
● Red Apple & Strawberry incorporates the fruity, sweet, and juicy flavor that both red apple and strawberry are known for. These seasonal fruits come together and deliver a refreshing depth of flavor in each bite.
“Plus Fruit is such an exciting product offering for HI-CHEW, and we are thrilled to bring it back to the market in a new and unique way for our brand fans,” said Tatsuya Takamiya, Chief Marketing Officer of Morinaga America, Inc.”Tapping into consumers' continued interest for two fruit flavors in one, Plus Fruit seamlessly blends two delicious flavor offerings with the added fun of real fruit pieces, making the HI-CHEW experience even more fulfilling.”
Since the parent company of Morinaga America, Inc., Morinaga & Co., first launched HI-CHEW™ in 1975, the candy has been created in over 200 flavors. Driven by flavor innovation and experimentation, the research and development team continues to bring fruit flavors to life through each chew. The new flavors provide an exciting mix of sensationally vibrant tastes with the addition of real fruit pieces to enjoy all year long. As the American palate expands and global cuisine becomes more widely appreciated, there's opportunity to introduce even more distinct flavors to the U.S. market. With nearly 1 billion pieces of HI-CHEW™ enjoyed each year, consumers can't get enough of the fruity-chewy candy brand.
HI-CHEW™ Plus Fruit is offered in a 3-ounce peg bag for a suggested retail price of $2.59 (varies per market). HI-CHEW™ Plus Fruit is available for purchase at various retailers nationwide and online at HI-CHEW.com. To learn more about HI-CHEW™, please like us on Facebook, and follow us on Instagram (@HICHEWUSA) and Twitter (@HICHEW).
Give Your Taste Buds a Burst of Happiness with
the new HI-CHEWTM Berry Mix
Introducing Black Cherry, Raspberry and Blueberry to the
delicious variety of fan-favored chews
May 2021
HI-CHEW™, the immensely fruity, intensely chewy candy expands its innovative portfolio of vibrant flavors with the launch of the HI-CHEW™ Berry Mix, featuring three new offerings: Black Cherry, Raspberry and Blueberry. No need to wait for summer to enjoy your favorite berry flavors, these are always in season.
Inspired by consumers' beloved bite size fruit flavors, the new HI-CHEW™ Berry Mix stays true to their refreshing origin. All three flavors will transport your taste buds into a berry field of goodness and embrace warmer days enjoying your favorite go-to seasonal fruit. Each mouthwatering chewlet in this mix provides the juicy burst of freshness bringing your favorite berry notes to life. In addition to flavor, HI-CHEW™ utilized its double-layer technology to ensure that the latest offerings showcase the fruits’ vibrant colors within each chewlet.
● Black Cherry is known to be a deliciously sweet fruit, almost like eating candy on a stem. The HI-CHEW™ Black Cherry mimics both the ripe flavor and bold red color.
● Raspberry provides the perfect blend of tart and sweet with a vibrant pinkish hue. HI-CHEW™ Raspberry delivers on that refreshing depth of flavor in each bite.
● Blueberry is a one-of-a-kind antioxidant superfood. The HI-CHEW™ Blueberry brings out a burst of tang and sweetness, just like grabbing a handful of blueberries right off the bush.
“We’ve seen a high demand for berry flavors within the market, with Black Cherry, Raspberry and Blueberry consistently showing up as fan favorites in the States,” said Tatsuya Takamiya, Chief Marketing Officer of Morinaga America, Inc. “Tapping into consumers' excitement for authentic fruit flavors, our research & development team was able to perfectly capture the true-to-life flavor and give consumers a vibrant experience with each bite. We’re excited to reveal these new offerings that showcase a delightful and refreshing take on Americans’ favorite berry flavors.”
Since the parent company of Morinaga America, Inc., Morinaga & Co., first launched HI-CHEW™ in 1975, the candy has been created in over 200 flavors. With a passion for flavor, the brand continues to conduct extensive research to develop the perfect flavors for the American consumer, exploring palate preferences and evolving trends. With nearly 1 billion pieces of HI-CHEW™ enjoyed each year, consumers can’t get enough of the fruity-chewy candy brand.
The HI-CHEW™ Berry Mix is offered in a 3-ounce peg bag for a suggested retail price of $2.59 (varies per market). HI-CHEW™ Berry Mix is available exclusively at 7-Eleven locations nationwide. Starting April 27, HI-CHEW™ Berry Mix will be available for purchase at additional retailers and online at HI-CHEW.com. To learn more about HI-CHEW™, please like us on Facebook, and follow us on Instagram (@HICHEWUSA) and Twitter (@HICHEW).
Super Sour Gumballs and Squeeze Candy
May 2021
The sour candy category continues to grow and the market is looking for new items! That is why WARHEADS Super Sour Gumballs and WARHEADS Sour Squeeze Candy are the perfect addition to your candy sets.
WARHEADS has high brand awareness (nearly 90%) and is considered to be THE SOUR BRAND. While the brand is a nostalgic candy for Millennials, younger consumers focus on its extreme sour flavor. 3 out of 4 sour candy eaters have tried WARHEADS and it appeals to children and adults.
The brand has almost 2M social followers, has high growth and engagement on Instagram and use TikTok to reach younger consumers. Thousands of videos were created with over 24 million views of WARHEADS challenge videos on TikTok!
WARHEADS Super Sour Gumballs feature top selling Warhead Sour Fruit Flavors – Watermelon, Orange, Lemon, Green Apple, and Blue Raspberry. It is available in a 5 ball tube and a 10 ball tube.
WARHEADS Sour Watermelon Squeeze Candy features a tart and tangy fruit flavor made with dextrose for added flavor.
Check with your wholesaler for availability or to place an order!
NEW Big Hunk with Almonds!
April 2021
Annabelle Candy Company has been around since 1950. A family-owned and operated candy manufacturer has withstood the test of time and continues to manufacture West Coast favorites: Rocky Road, Big Hunk, Abba Zaba, Look! And U-NO.
And now, brand new to their lineup is Big Hunk with Almonds! This new take on the classic Big Hunk bar now features big ole’ almonds. Delicious, honey-sweetened nougat bar with whole roasted almonds. Available in a 24count box, this new product is the perfect addition to your candy set that will not take up a lot of space.
The Big Hunk brand is an iconic candy brand that consumers have known and loved for generations, and this new candy bar will follow in those iconic footsteps.
Stock up today! Contact your wholesaler for availability or to place an order.
New Innovation from Bazooka Candy Brands
March 2021
Bazooka Candy Brands has launched a wide variety of new products to add to their powerhouse portfolio. Kids and parents alike love Bazooka products, and these new items will be no exception. This year the brand has launched Juicy Drop Gummy Dip ‘N Stix, Totally Awesome Dragon Gummies, Totally Awesome Unicorn Gummies, Hot Wheels Finders Keepers, and SpongeBob SquarePants Finders Keepers.
Juicy Drop Gummy Dip ‘N Stix
Create your perfect mix with NEW Juicy Drop Gummy Dip ‘N Stix. This new product features delicious gummy sticks with signature sour gel in a portable cup. Single flavor packs in the top 4 Juicy Drop Flavors: Knock Out Punch, Blue Rebel, Watermelon Blast, and Wild Cherry Berry. Juicy Drop Gummy Dip ‘N Stix is a easy to hold 2 compartment cup with a re-closable lid.
Totally Awesome Dragons & Unicorns
Totally Awesome Dragons and Unicorns features two broadly appealing and enormously popular creatures. This product features gummies in the shapes of fanciful dragons and unicorns. They come in top flavors that are loved by kids: Strawberry, Grape, Blue Raspberry, and Watermelon. Totally Awesome Gummies are available in peg bags.
Hot Wheels Finders Keepers
Hot Wheels is a top selling toy! It has 97% brand awareness among boys aged 5-10 and has the #1 boy YouTube channel. They feature iconic designs that are perfect for collectors. Each Finders Keepers Hot Wheels package contains high quality chocolate candy egg, and one of 10 collectables fully rolling cars, separately packed inside the box. The set includes a rare “Chase” toy, which is a pull-back and release self-propelling van.
SpongeBob SquarePants Finders Keepers
SpongeBob SquarePants is a top kids license. The brand is a proven winner. It has been a top-5 animated show for 19 years, is a #1 franchise on Nick.com, and has over 117MM social media fans. Each Finders Keepers SpongeBob SquarePants package contains high quality chocolate candy egg, and one of 9 collectable figures separately packed inside the box.
Albanese Confectionery Takes Home “Buyers Choice Award”!
January 2021
Albanese Confectionery Group, Inc. received its second award for their newest product at the Candy Industry sponsored 2020 ECRM Everyday & Summer Seasonal Candy Planning Session Aug. 31-Sept. 11. First place winners of the ECRM “Buyer’s Choice Award” are recognized for the best and most innovative product in three prestigious categories. ULTIMATE™ 8 Flavor Gummi Bears™, recipient of the 2020 NEXTY Consumer Choice Award, won first place for best product in the non-chocolate category.
The awards were carefully selected from a panel of judges comprised of retail buyers who evaluated 98 products in categories of chocolate, non-chocolate, and novelty. Each product is evaluated on innovation, point of differentiation, and origin story. Winners received a special callout in the post-program coverage, which appeared on CandyIndustry.com in October.
“The Albanese Team is ecstatic to be recognized for a second award for our Ultimate™ 8 Flavor Gummi Bears™,” said Bethany Albanese, Co-President at Albanese Confectionery Group, Inc. “We’re grateful for the response we’ve received from retail buyers who are just as excited as we are about our new line featuring unique natural flavors and colors made from real fruits and vegetables. We’re also proud to say this line includes all of the trending attributes of allergen free, gluten free, fat free, MSG free, and they are made in the USA.”
Albanese, manufacturer of the “World’s Best” gummies and chocolates, elevates the gummi tasting experience in their ULTIMATE™ line by using their signature texture, one-of-a-kind true-to-fruit natural flavors, and superior, locally sourced ingredients.
“The Ultimate™ 8 Flavor Gummi Bears™ really take flavor profiles to the ultimate level,” said Dominique Albanese, Co-President, at Albanese Confectionery. “The variety of unique real fruit flavors give your palate the experience of biting into the actual fruit. From the skin on the outside, to the juicy flesh on the inside, your taste buds will be begging for the next flavor.”
ULTIMATE™ 8 Flavor Gummi Bears™ launched in 202 with eight novel flavors: the sharply sweet Alphonso Mango, the freshly superior Amity Raspberry, the signature Asian Pear, the earthy Black Currant, the intense Blood Orange, the powerful Crimson Cranberry, the honey-sweet Fuji Apple, and the bold Queen Pineapple.
In addition, in November ULTIMATE™ 8 Flavor Gummi Bears™ were ranked #1 our of the top 10 products of all time on sampler.
About Albanese Confectionery Group, Inc.
Albanese is a manufacturer, distributor, and retailer located in Northwest Indiana. For over 30 years, Albanese has been making the World’s Best Gummies and Chocolate in the United States. For years we’ve had a simple recipe for success, putting flavor and texture first, always finding a better way, and never taking ourselves too seriously.
Our gummies and candy taste different because we are different. All of our gummies and candy are made at our factory located in the heart of the Midwest and produced with only the highest quality ingredients sourced exclusively from American and European growers. Look for the Gummi with the “A” on the Tummy™ to make sure you have the World’s Best in your hands.
To learn more about Albanese, visit www.albaneseconfectionery.com or follow us on Instagram, Facebook, and Twitter.
Related Links
https://www.albaneseconfectionery.com
https://www.ecrm.marketgate.com
https://www.candyindustry.com
Mentos Gum Continues to Grow!
October 2020
Consumers love Mentos Gum! They enjoy the long-lasting freshness of Mentos Pure Fresh Gum and the convenient on the go package that it comes in. The brand has grown nearly 13% in the last six years and is now a $250MM+ brand. Mentos Gum is one of the fastest-growing leading brands, up to double digits.
It is awe-inspiring that Mentos Gum continues to be on a steady growth path. The brand is thriving in a declining category and is somehow able to continue to captivate consumers as a quality, premium gum that keeps them coming back for more.
One of the reasons the brand continues to grow is its constant innovation. In 2014 with the launch of their Mentos Gum Pocket Bottles, the brand saw 17% growth. In 2015, with the launch of their Mentos Gum Big Bottles, the brand saw 27% growth. Lastly, in 2017, with the new Mentos Velcro Wallet Packs launch, the brand new grew 15%. To say the brand continues to thrive is an understatement.
Are you carrying Mentos Gum in your store? If not, you are missing out and need to be! Check with your wholesaler for availability and to place an order.
NEW Airheads Filled Ropes!
October 2020
Candy has been a critical growth driving segment for the total convenience category. Airheads innovation has proven to be mainly incremental to the category, including gum, and has proven to have more incremental innovation than the competition. Airheads Gummies had 50% incremental to Airheads brand at a major retailer. Also, Airheads sub-brands are driving incremental household penetration. 56% of Airheads’ households are unique.
Ropes are the fastest-growing segment in the category and are worth $96MM. Market share leader SweeTarts Ropes only offers a single pack option, and other key players are entering the marketplace, but with limited flavor offerings. Incremental growth through format innovation is working for SweeTarts and other brands.
Airheads are about inspiring consumers to play through our flavorful products. There is only one Airheads. They purposefully differentiate to delight current consumers and to attract new users. Airheads are a product that encourages you to play with the candy itself before you eat it. It delivers a playful experience in the mouth – pop, bite, chew yield a total taste encounter (multi-textures, flavors, colors).
Introducing Airheads Filled Ropes! This delicious new product features five favorite Airheads flavors: blue raspberry, watermelon, cherry, strawberry, and orange. There are many reasons why Airheads will be unique within the ropes segment:
1. Preferred 2 to 1 over top competitor SweeTarts Ropes
2. Flavor variety drives the strongest purchase intent.
3. Incremental to the category – 64% of shoppers will purchase in addition to their current NCC products
4. Optimized artwork features a front window panel that displays the deliciously sweet sugar-coated product.
Stock up on this delicious new product today! Check with your wholesaler for availability.
Introducing Our New Partnership with Albanese!
October 2020
We are very excited to announce our brand-new partnership with Albanese Confectionery. Albanese and RBG have partnered together to provide a competitive rebate program to our members. Albanese is a confectionery manufacturer, retailer, and distributor. For over 30 years, they have made the World’s Best Gummies and Chocolates in the United States by using their simple recipe for success: putting flavor and texture first, always finding a better way, and never taking themselves too seriously.
Albanese gummies and chocolates taste different because they are different. All of their gummies, chocolates, and nuts are made at their factory in the heart of the Midwest. They only produce the highest quality ingredients sourced exclusively from American and European growers. They are best known for their 12 Flavor Gummi Bears but have many other favorites.
If you are an RBG member, you can earn an escalating rebate on Albanese candy. Look for the Gummi with the “A’ on the Tummy to make sure you have the World’s Best in your hands.
Perfetti Van Melle® Has a Portfolio of Thriving Brands
July 2020
We all know and love Perfetti Van Melles® confection brands. From AirHeads® to Mentos®, the company’s brands continue to thrive. In fact, their portfolio of brands outpaces the total category by 7 TIMES! These brands continue to demonstrate strong growth in a weak and declining category with total confection down 3.9% and Perfetti Van Melle® UP 1.4%. One of their biggest successes is in the gum category. Gum continues to be a declining category, but AirHeads® and Mentos® Gum have demonstrated astounding growth in the category. Total gum only grew 1.5% in 2018, while Perfetti Van Melle’s® gum brands grew 38.4%!
Perfetti Van Melle® has a variety of pack types for their mint brands. Stand-up bags currently represent a small share of the category but see all the growth. In fact, in the total mint’s category, stand-up bags share grew 4.3% while dollar sales grew 12.2%. Be on the look out for more mints to be popping up in stand-up bag pack sizes in the future.
Now where do mints sell the most in the store? Over 60% of mints sold in the food channel are purchased from the checklane. In fact, over 90% of convenience channel mint sales come from the checklane. Mentos® is the 4th largest mint brand in the country and is the 3rd largest mint brand in convenience. Make sure you are stocking Mentos® in your checklane in order to maximize sales on this top selling brand. It is recommended to place the following Mentos® Rolls in there: Mint, Fruit, Strawberry, Rainbow, Cinnamon and Spearmint. Fruit and Mint Mentos® Rolls are the top sellers, so those are a must have. Two other products you should stock in your checklane are the NEW Mentos® CleanBreath Mints. These new mints are available in Peppermint and Wintergreen.
The NEW Watermelon Stick from Hi-Chew
July 2020
Now get the same sweet and tangy flavor on the go with Hi-Chew’s NEW Watermelon Stick. They have individually wrapped the sweet taste of summer into 10 candies. No seeds, just smiles.
This new product is a satisfyingly sweet take on the summer fruit with a subtle sour twist, Watermelon transports consumers taste buds to warm, sunny days enjoying slices of the thirst-quenching fruit. Each luscious chewlet in this pack provides a juicy burst of fresh true-to-life fruit flavor and a touch of sweetness for a perfect, delicious balance.
Check with your wholesaler for availability or to place an order!
The Candy Brand That Has Stood the Test of Time!
May 2020
Annabelle Candy Company has been around since 1950. A family owned and operated candy manufacturer that has with stood the test of time, and continues to manufacture West Coast favorites: Rocky Road, Big Hunk, Abba Zaba, Look! And U-NO.
NEW Chocolate Covered Big Hunk
The newest product from Annabelle is the Chocolate Covered Big Hunk bar. This is a chewy, chocolate covered honey-sweet nougat with roasted nuts.
Rocky Road
Rocky Road is made with handmade marshmallow coated with milk chocolate sprinkled with roasted cashew nuts.
Abba-Zaba
Abba-Zaba is a chewy taffy bar with a creamy peanut butter center.
Look!
The Look! Bar is a chewy nougat bar with whole roasted peanuts coated in chocolate.
Big Hunk
Big Hunk is a chewy, honey-sweetened nougat bar with whole roasted peanuts.
U-NO
U-NO is a smooth, rick milk chocolate bar with a truffle-like center covered in milk chocolate and ground almonds.
Provide your customers with this nostalgic candy brand. Check with your wholesaler for availability and to place an order.
New Products from Mondelez
Trident Vibes Sour, Sour Patch Kids Crush and Swedish Fish Crush
April 2020
Mondelez has launched three brand new products: Trident Vibes Sour, Sour Patch Kids Crush and Swedish Fish Crush!
Trident Vibes gum is expanding with a new sour flavor product, delivering exciting consumer appeal with candy-like attributes. The Trident Vibes Sour has a sour citrus punch flavor that delivers a candy-like sour and a lime-fruit twist. Each square piece of this sugar-free gum is coated with a crunchy candy-like outer shell that gives way to a smooth, effortless chew. No leading gum brands offer a sour flavor profie, yet sour is driving huge growth in the adjacent candy category1 (+57% over past seven years). 38.5% of sweet candy buyers also buy sour candy, signaling a huge opportunity for gum. Trident Vibes Sour is now available!
Sour Patch Kids and Swedish Fish brands are leaders in the candy category. We ignite the love for our brands by focusing on our core candy with exciting innovations. In c-stores, we continue to see successful launches and activations. Sour Patch Kids & Swedish Fish Crush flavored Soft & Chewy Candy, brings together three iconic brands! Crush Orange is the #1 fruit-flavored soda brand among gen pop, teens and Hispanics, and 80% of Sour Patch Kids Soft & Chewy Candy consumers feel Crush fits the Sour Patch Kids brand extremely well. The Keurig Dr Pepper team also will be licensing the Sour Patch Kids brand to launch Crush Sour Patch Kids Blue Raspberry Flavored Soda this month.
All three of these products are available to convenience stores.
Check with your wholesaler for availability!
New Push Pop® Gummy Roll Brings an All-New Eating Experience to Gummy Candy With Cutting-Edge Packaging
March 2020
Bazooka Candy Brands, a division of The Topps Company, Inc., adds to its powerhouse portfolio with new Push Pop® Gummy Roll, a delicious gummy candy in a novel and fun-to-use dispenser. For the first time ever, the iconic Push Pop® brand expands with breakthrough gummy innovation!
Push Pop Gummy Roll makes eating sweet gummy candy even more fun and interactive with its one-of-a-kind dispenser. To enjoy your sweet treat, you will need to Pull, Press, Push™ the patent-pending package to get out your ideal piece of sanded gummy candy. This unique eating experience is not only more fun but allows you to save some of this delicious candy for later for on-the-go enjoyment! Push Pop Gummy Roll is available in four top Push Pop flavors: Strawberry, Watermelon, Blue Raspberry, and Berry Blast.
"For over 30 years Push Pop lollipops have been a fan favorite as a treat that's both delicious and incredibly fun to eat, and we saw an opportunity to bring that same experience to gummy candy," said Becky Silberfarb, Director of Marketing for Bazooka Candy Brands. "Push Pop Gummy Roll is sure to excite candy lovers everywhere!"
Push Pop Gummy Roll joins a family of popular gummy innovations from Bazooka Candy Brands including Ring Pop® Gummy Gems, Match-Ems®, and Juicy Drop™ Gummies. Push Pop Gummy Roll will be available at retailers nationwide, including Walmart, Walgreens, and Dollar General, for $1.79 - $1.99 at checkout.
About Bazooka Candy Brands:
Bazooka Candy Brands is a division of The Topps Company, Inc. and produces such iconic, high-quality candy products, as Ring Pop®, Push Pop®, Baby Bottle Pop®, Juicy Drop® Pop, Match-Ems® and of course, Bazooka® bubble gum. For additional information visit www.candymania.com and www.bazookajoe.com
A Zest for Flavor Starts With the New HI-CHEW™ Sweet & Sour Mix
March 2020
HI-CHEW™, the immensely fruity, intensely chewy candy today announced the launch of its new HI-CHEW™ Sweet & Sour Mix. With a refreshing combination of tangy and tart, the variety includes fan-favorite flavors Grapefruit and Lemon, with the newest addition to the brand’s U.S. portfolio: HI-CHEW™ Watermelon. A satisfyingly sweet take on the summer fruit with a subtle sour twist, Watermelon transports your taste buds to warm, sunny days enjoying slices of the thirst-quenching fruit. Each luscious chewlet in this mix provides the juicy burst of fresh citrus, a slight puckering effect and a touch of sweetness for a perfect balance of true-to-life fruit flavors.
With the weather heating up, HI-CHEW’s latest offering comes just in time for outdoor fun, from backyard barbecues to pool parties where watermelon is a staple enjoyed across the country. Much like nostalgic summer moments, the fruit offers a refreshing burst of flavor that brings excitement to the American palette. With the increasing love for tangy and tart tastes, HI-CHEW™ Watermelon combines the best of both worlds for a flavor that you truly ‘can’t get enough’ of. The sweet chewlet is enhanced when paired with HI-CHEW™ Grapefruit and Lemon, which provide fresh, zesty notes from the citrus fruits.
“Watermelon is a beloved fruit here in the States and we’re excited to reveal our new offering that showcases a delightful, slightly sour twist on the real fruit taste,” said Tatsuya Takamiya, Chief Marketing Officer of Morinaga America, Inc. “As we continue to grow our flavor offerings, we saw a great opportunity for the Sweet & Sour Mix to introduce Watermelon and create a complementary combination of vibrant flavors that HI-CHEW™ fans love.”
The launch of the Sweet & Sour Mix adds Watermelon to the brand’s growing U.S. portfolio, which has 17 flavors released nationwide. HI-CHEW™ has grown immensely since entering the U.S. market, with business up 122% from 2017 to 20181 and year-over-year double-digit growth over the past eight years. One billion pieces of HI-CHEW™ were eaten this past year, a testament to the candy’s ever-growing U.S. fan base.
The HI-CHEW™ Sweet & Sour Mix is offered in a 3.17 ounce peg bag for a suggested retail price of $2.39 and a 12.7 ounce stand-up bag for a suggested retail price of $5.99 (varies per market). It is available for purchase at select Walmart and Walgreens nationwide and online at HI-CHEW.com. To learn more about HI-CHEW™, please like us on Facebook, and follow us on Instagram (@HICHEWUSA) and Twitter (@HICHEW).
About Morinaga America, Inc.:
Established in 2008, Morinaga America, Inc. is the official manufacturer and distributor of HI-CHEW™ in the United States. With over 185 flavors of HI-CHEW™ having debuted in Japan, Morinaga America, Inc. has introduced the United States market to the best of Japanese confectionery. Morinaga America, Inc. (marketing and sales) and Morinaga America Foods, Inc. (manufacturing) are wholly-owned subsidiaries of Morinaga & Co., Ltd., which began in 1899 as the first, modern candy maker and producer of chocolates in Japan. In 2015, Morinaga America, Inc. opened its first United States manufacturing facility in North Carolina.
About HI-CHEW™:
The history of Morinaga stretches back over a century when company founder Taichiro Morinaga brought his candy making skills to Japan from America in the 1800s. HI-CHEW™ has long been the best-selling soft candy in Japan and continues to see year-over-year growth throughout other parts of Asia and in the United States. In the United States, HI-CHEW™ is currently offered in the following flavors: Strawberry, Green Apple, Mango, Grape, Banana, Kiwi, Açaí and Caramel Apple. HI-CHEW™ also offers a Tropical Mix with Kiwi, Mango, and Pineapple, a Superfruit Mix with Açaí, Kiwi and Dragon Fruit and a Sweet & Sour Mix with Grapefruit, Lemon and Watermelon. HI-CHEW™ is made with real fruit juice and purees and is 100% free of gluten, cholesterol and artificial colors. HI-CHEW™ continues to expand fruity, chewy flavor offerings annually.
Two New Products from Big League Chew Bubble Gum
March 2020
We are excited to introduce two new products from Big League Chew Bubble Gum! The company recently launched the NEW Big League Chew To-Go Bottle and a NEW Slammin’ Strawberry Pouch flavor featuring a female player.
The Big League Chew To-Go Bottle leverages the growth trend of gum offered in convenient to-go bottles. Each cup is filled with 55 mini Big League Chew gumballs. The lid has two openings – single piece and sharing. It comes in a 4ct PDQ tray for easy merchandising.
In 2019, the brand launched the first Big League Chew pouch featuring a female player. The product received huge amounts of positive press from the media, trade and consumers. The product sold out wherever it was merchandised. To build on the success of the product, and to avoid confusion with the Big League Chew Original Guy Pouch, the company is giving the softball player her very own flavor – Slammin’ Strawberry! This flavor was selected by consumers in an extensive consumer research project. The new Strawberry flavor will replace the Original version.
Check with your wholesaler for availability!
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