ReaLemon and ReaLime are Top Selling Concentrates
April 2021
Did you know that ReaLemon and ReaLime are the share leader in lemon and juice concentrates and are growing? Sales on these products grew 8.8% in the last year.
ReaLemon drives 1.3 times more spend per trip and 1.2 times larger baskets than lemon juice on average for c-store shoppers. About 30% of c-store shoppers purchase ReaLime on urgent needs or express land trips (0-10 items).
ReaLemon and ReaLime are made with the juice of high-quality lemons and limes, concentrated to a uniform strength. Then, enough filtered water is added to return this concentrate to the natural strength.
Oil from the peel is added, and the authentic taste of lemon comes through! ReaLemon and ReaLime add the perfect citrusy zing to beverages, marinades, meats, seafood, salads, and desserts too!
ReaLemon and ReaLime have two great merchandising offerings. The 2.5oz Shapes Merchandiser can be suctioned right to your cooler doors next to the beer and water to increase impulse purchases. The 8oz Suction cup Merchandiser holds 8oz bottles of ReaLemon and ReaLime and can be suction right inside your cooler doors!
To learn more or to place an order, contact your wholesaler for availability!
Mr & Mrs T Single Serve Mixers for Convenience Stores
January 2021
Having multi-serve and single-serve packaging is important for convenience store operators. Alcohol consumption is shifting to at home. 55% of Americans prefer at home consumption1, which is making at home consumption expected to grow 21%1.
Single-serve packaging appeals to different at home mixing occasions. While multi-serve sizes are ideal for large gatherings, single-serve sizes are ideal for consuming by individuals or with small gatherings2.
Single-serve is important to consumers. According to respondents of a CSD Packaging Usage Occasion Study3, 60% like single-serve containers, 58% helps with portion control, 56% can take anywhere, 49% easy to hold, and 48% easy to pour.
Mixer single-serve products are a growth opportunity as consumer purchases of these pack types are outpacing the category.
Single-serve is over delivering on growth4. It is up 10% of category sales, with 64% growth. Mixer single-serve is also delivering consistent growth. They are growing 20x faster than multi-serve5. That is why Mr & MRs T 5.5oz Single-Serve cans are an ideal size for convenience stores. Mr & Mrs T is the top classic alcoholic beverage drink recipes call for 5.5oz or less of mix6.
Available in two variations: Bold & Spicy Bloody Mary Mix and Original Margarita Mix. Check with your wholesaler for availability or to place an order!
Source: 1. Mintel, On and Off Premise Alcohol Trends and Projections April 2018; 2. KDP Gongos Mixers Research November 2019; 3. CSD Packaging Usage Occasion Study: Grocery & Mass Merchandiser Report, July 2015. 4. IRI Total Outlets FY 2019; 5. IRI Total Outlets FY 2017 – 2019; 6. https://www.allrecipes.com/article/10-classic-cocktails/
Learn About Your Options For Creating All Kinds of Flavor-Packed Recipes, Both Beverages, and Meals.
October 2020
Clamato® began refreshing us in California in the year 1969. Farmers chose our juice as the drink that made their long workdays under the sun more tolerable. Soon, its popularity spread all over the United States and Mexico.
Today, we're the brand Latinos everywhere prefer when preparing beverages and meals, and we're still winning over palates all across the country. Best of all, making something with Clamato is not just delicious. It's a personal experience with your style. It's "your Clamato."
Clamato Original
Clamato Original is the main ingredient in the authentic Clamato Michelada. Try it with your favorite beer, or mix it with vodka or any other spirit. Clamato also goes with your favorite foods. From grilling meat to seafood, this tomato juice is perfect for any occasion.
Clamato Picante
Keep life spicy with Clamato Picante and its invigorating blend of spices with an extra kick of flavor. It mixes great with beer, vodka, and other spirits to make bold and refreshing drinks. Picante is versatile, even for spicing up your favorite disdhes. Perfect for any occasion with friends.
Clamato Limon
With a refreshing touch of lime, Clamato Limon takes any meal to the next level. It's the perfect ingredient to make a delicious shrimp cocktail or your favorite seafood dish. Always keep it in your kitchen to impress everyone at every get-together.
Clamato Preparado
Making Micheladas with Clamato Preparado is easier. It has all the ingredients you need to add a unique flavor to your favorite drinks. Make sure you have it at home. Less preparation time equals more time with your friends.
Clamato Sweet & Spicy
Meet the latest member of the Clamato family: Sweet & Spicy. The invigorating blend of tomato juice with the sweetness of mango and the spiciness of chile helps make your cocktails fun and creative.
Celebrate with Clamato
“The Original” Tomato Cocktail
April 2020
The Clamato brand is well known with consumers. It is used for drinking, mixing and cooking. Clamato is a top vegetable juice trademark with a history of strong growth. The brands broad demographic appeal with Hispanic and non-Hispanic households is growing!
It’s mixing, cooking and by itself versality makes it ideal for social occasions. The Michelada is a popular Hispanic drink with general market appeal combining beer, Clamato, Worcestershire, lime and chili powder. Clamato is seen as the authentic way to make a Michelada. Today, the drink is available in five distinct flavors:
Original
The one that started it all – THE ORIGNAL Tomato and Seafood Cocktail. The perfect flavor for the authentic Clamato Michelada. Also great for all kinds of recipes from spicy wings to ceviche.
Picante
The spicy touch that fires up the flavor of Micheladas and meals. Our Original Clamato with the perfect amount of hot jalapeno peppers, for an extra kick!
Sweet & Spicy
Adds a light and refreshing twist to the authentic Michelada. A perfect balance of savory, sweet and spice, blending sweet and succulent mango puree with a touch of chili powder!
Limon
With the can’t-miss ingredient for any Meal or Michelada. An authentic, invigorating blend of tomato juices with refreshing lime juice – the #1 ingredient consumers add to Clamato.
Preparado
Makes it easier to make the most luscious Micheladas. Worcestershire sauce, peppers, a hint of hot sauce, and more. Everything you need for an authentic Michelada – just add beer!
Check with your wholesaler for availability!
Clamato Will Give a Spicy Boost to Your Beverage Sales!
February 2020
When it was created in 1969, Clamato wasn't just a new beverage. This spicy drink created an entirely new category in blended juices – "seafood blends." Clamato was created in California by the Duffy Mott Company, and was acquired by Cadbury Beverages in 1982 as part of the purchase of Duffy Mott.
One factor contributing to the success of Clamato was the creation of the Bloody Caesar Cocktail in 1969. Walter Chell was commissioned by the proprietors of Marco's restaurant to come up with a new drink to celebrate their grand opening in Calgary, Alberta, Canada. After three months of exploring different recipes, Chell discovered a spicy drink made of Clamato juice, vodka, salt, pepper, Worcestershire sauce and a dash of oregano.
In the U.S., Clamato is often mixed with beer to create the aptly named "Red Beer." This drink is especially popular among Hispanics, who are Clamato's primary consumers. In early 2008, Budweiser nationally launched Budweiser Chelada and Bud Light Chelada – blends of Clamato and Budweiser or Bud Light.
Clamato is the undisputed market leader in the seafood blend category. Today, this category leader is a brand in the portfolio of Plano, Texas-based Dr Pepper Snapple Group, an integrated refreshment beverage business marketing more than 50 beverage brands throughout North America.
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